Here at the rainy LabintheWild Seattle headquarters we work hard to provide our participants (aka you) with an enjoyable and engaging experience taking online studies. One way we do this is by coming up with slogans that advertise the type of personalized feedback our experiments provide.
We usually do this by getting 10 or so people in a room and brainstorming until we arrive at a slogan we all like. As fun as this is, we would love to know what makes a good slogan, according to who it is actually for, you!
You will be presented with possible slogans for current LabintheWild studies and asked which one makes you more likely to select the study. All possible slogans for a study are presented with the same image and description of the study. Each section contains slogans for one study, and at the end of the section you can suggest a new slogan for that study.
Note: This study uses secure cookies to provide a seamless study experience. If you do not feel comfortable with this, or would like to know more, you can email us at firstname.lastname@example.org. How to enable cookies.
Privacy and Data Collection: We will not ask you for your name. Any data that we collect will be securely stored on our servers.
Duration: Approximately 5 minutes.
Contact information: If you have questions about this research, you may contact Professor Katharina Reinecke, Paul G. Allen Center for Computer Science & Engineering, Box 352350, Seattle, WA 98195, email@example.com.
If you have questions about your rights as a research participant, or wish to obtain information, ask questions or discuss any concerns about this study with someone other than the researcher(s), please contact the University of Washington Human Subjects Division at 206-543-0098 (for international calls include the US Calling Code: +1-206-543-0098).
By ticking this box, you are agreeing to be in the study. Be sure that questions you have about the study have been answered and that you understand what you are being asked to do. You may contact the researcher if you think of a question later. You are free to leave the experiment at any time, and refusing to be in the experiment or stopping participation will involve no penalty or loss of benefits to which you are otherwise entitled.